The package design for the Zhuhuan pop-up store merchandise combines artistic storytelling with ecological awareness. Inspired by the musical’s focus on the ibis, an endangered species, the packaging aims to captivate audiences while highlighting the importance of wildlife conservation. Each design element reflects the themes of the musical, blending nature-inspired motifs with elegant aesthetics to create a lasting impression.

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Beyond promoting the musical, this design seeks to raise awareness about the ibis’s survival, turning every purchase into a meaningful reminder of the harmony between art and environmental responsibility.