It is a design commission from JUNIPR, a gardening company based in New York. In the Design 2 class, JUNIPR‘s owner Celsea talked about her plans to purchase a delivery truck and solicit designs for the truck. She requested a visual representation that conveys the company's luxurious sense, which highlights its rich customer base. I retained the picture of the official website as the background, adopted the overall collocation of gold and dark green, and used slim serif fonts and thread hollow out decoration to create luxurious and high-level visual effects, replacing the original handwritten and sketch style logo.

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The feedback from Chelsea (my client) who is the owner of JUNIPR:

" I love the color palette! That deep, rich jungle green is one of my favorites. I didn’t say this in our meeting, but I try to avoid green as most other landscaping companies use green for their designs, and it’s always the same bright green. I love that this would allow us to use the most obviously appropriate color, but in a way that feels totally different and luxurious. I like the logo over the image."